1. They are consumers; they buy what most small businesses sell.
2. They represent those whom small business owner encounter on a daily basis.
3. They are pushing for reforms in college loans and tuition, also in the banking system, the reforms may shift more money into the pockets of the average citizen, henceforth more money spent in small businesses. (these reforms will free up money in your consumers pocket)
4. The strategy of addressing income inequality is extremely important. When high income and wealth is overly concentrated amongst a small group of people, this creates more competition for small businesses, fighting for only a few customers. When income and wealth is spread, this creates a consumer base known as the middleclass, enabling higher demand, increased production and sells and so forth.
5. The majority of small business owners are not in the Top 1% of income earners or wealth-holders. They’re asking that your much much larger competitors pay a fair share in taxes, just like you do.