Yes, Disney Cruise Line and Royal Caribbean are adding some restaurant options that will defeinitely dip into your pocketbook. But they aren’t the ONLY ones. For a long time, the cruise industry “selling point” has been the ‘all inclusiveness’ of the product. You know, you pay up front, and then other than drinks, some souvenirs, gambling and maybe the tips, you’re done!
Well, times are changing.
With a bad economy, more and more cruise lines are adding extra price items. It allows the customer to continue to make the ultimate decision, and also adds a revenue stream for those clients who DO want to spend extra.
How much are we talking here?
Could be as low as $4.95 (what Royal Caribbean charges for Johnny Rockets), or how about $75 (the cost per person at ‘Remy’ on the Disney Dream; and also the charge for a special “Chef’s Table” dinner on RCL’s Oasis). By the way, alcohol NOT included on most of these.
As the new ships come out, you’ll see more and more of these extra cost ‘opportunities’. The industry’s largest ship, RCL’s ‘Allure’, has 26 different dining options. Twelve of them are extra charge. With 5,400 passengers on board, you can easily see each voyage could have huge revenue opportunities.
Older ships are being refitted, including adding optional fee dining. Royal Caribbean is in the process of redoing 18 ships, Norwegian is making changes, and even Carnival, long proponent of value in the industry, is adding for-fee options to some ships in their bars and restaurants.
Remember potential cruiser, its all optional. There is always a place to eat that IS included in your registration. But for those willing to pay extra, the cruise lines don’t want you to be disappointed.