Chaos may have reigned at Hollister’s flagship Soho store in New York City and at a few Walmarts across the nation this past Black Friday, but at Gaga’s Workshop on the fifth floor of Barneys on Madison Avenue, the diva’s little monsters were on their best behavior. No pepper spray fights or broken bones were in evidence amidst whimsical displays that merge The Beatle’s Yellow Submarine with Willy Wonka’s Chocolate Factory at this temporary fantasy world for Christmas shoppers and curiosity seekers.
Jam packed with oddball and blingy treasures for little monsters of every age, Gaga’s workshop can seem more like a museum retrospective of the New York bred diva’s kooky trajectory to cultural world domination. On display are two of the bizarrely fashionable Alexander McQueen armadillo shoes Gaga has often been photographed staggering around atop (as well as falling off of at Heathrow airport) and a finely carved waxed likeness of the diva by the esoteric candle maker Douglas Little. A boxed set of plush “little monsters” is available for an under the tree gift for $95.00 and for those on a tighter budget, a stocking stuffer in the form of a top that spins to reveal a gold lame clad Gaga is a mere $35.00. Leather motorcycle jackets for wee monsters hang on a giant orange and blue hand rack sporting long rainbow fingernails and a sign warning avid monsters to keep their “paws off!”
Chunky rhinestone chokers, tiaras, bracelets and earrings sparkle seductively under the protection of a giant day-glo Lady Gaga spider that towers over the cases of shiny bling that has been created exclusively for the diva’s holiday collection by jewelry designer Erickson Beamon. There are key chains, tree ornaments, rubber balls that light up when shaken and boxes and boxes of cookies in every shape from monster faces to lips and Gaga’s quirky wardrobe. A Lady Gaga cookie created by New York baker Eleni Gianopulos sports blond hair and a toy soldier costume. There is a big chocolate armadillo shoe and a box of candy skulls as well as adorable plush monsters that will sit on the bed of any hardcore Gaga fan.
Barney’s will donate 25% of the proceeds from the sales at the workshop to the Born This Way Foundation, a charitable organization founded by the singer and her mother, Cynthia Germanotta, to help young people build confidence and self esteem. But if piling up on the quirky knick knacks that have been created under the direction of fashion editor Nicola Formichetti is not your thing, than by all means just plan to drop in on the upper floors of Barney’s as part of your holiday swing through New York’s timeless shopping thoroughfare.
Barney’s is located at 660 Madison Avenue, New York, NY 10065. Phone: 212-826-8900